Europa League

The UEFA Cup will be known as the EUROPA League from next season onwards. This is a whole re-branding with changes in many areas.

The new name heralds major changes to the competition, which will have a new 48-team group stage with centralised marketing of broadcast rights, a presenting sponsor and an official matchball in addition to centralised sponsorship from the knockout stage and a new logo and visual identity. UEFA President Michel Platini said

The changes will definately make the new Europa League far more prestigious and take it off the shadows of the European Champions league.
PS- Note to fans, this does not reset the meters on previous winners

Source : UEFA